Tofino Fourth and Campbell Streetscape Improvement

District of Tofino

Sources of Funding
ICET:$132,007
Resort Municipality Initiative:$1,020,169
Gas Tax:$390,000
District of Tofino:$339,249
In Kind Donations:$14,161
Total Budget: $1,895,587
Quick Facts: 

Less than one year after completion the Streetscape project has been a catalyst for the sale of a key commercial intersection lot, the startup of three new businesses and one rezoning of a lot from residential use to commercial as well as the redevelopment of the RCMP station.  

Tofino is transitioning their economy from hosting seasonal visitors to having year-round guests to provide economic stability and sustainability. The first stop encountered on Highway 4 after leaving Port Alberni is the Fourth-and-Campbell intersection, welcoming visitors to Tofino’s downtown. The intersection was not pedestrian-friendly, and offered limited rest areas for people to pause as they explore and shop.

The goal of the project was to support commercial development and business expansion in the downtown area.  The project included two parts; Fourth Street Lookout Park; and Fourth-and-Campbell Intersection. The lookout park is situated on Main and Fourth streets, overlooking Tofino Harbour and Meares Island, accommodates a landscaped sheltered lookout and provides informational displays about the historic and current use of the harbour. The Fourth-and-Campbell Intersection project involves a total redesign of the intersection with treated designer walkways, attractive landscaping and amenities, decorative pedestrian crosswalks, heritage influenced seating, signage, a timber-framed pedestrian shelter, and access to the Fourth Street dock.

Improvements at this intersection created a pedestrian friendly environment that is attractive to locals, visitors, businesses and developers while celebrating Tofino’s historic maritime heritage. A coherent and connected streetscape links the two main commercial streets to each other and the main government wharf. 

The project, completed in 2014, has been a success from both an aesthetic perspective and from an economic stimulus perspective.  Less than one year after completion it has been a catalyst for the sale of a key commercial intersection lot, the startup of three new businesses and one rezoning of a lot from residential use to commercial as well as the redevelopment of the RCMP station.  The project’s success was also the catalyst for the implementation of further phases of downtown revitalization.

2,580
person years employment created (construction phase)
50
locally elected officials and MLAs working together
$10.4
million annual provincial government revenue generated
2,615
post completion jobs created
$4.7
dollars leveraged for every ICET dollar invested
$278
million leveraged into the region
$47.9
million disbursed
$49.7
million committed
170
economic development projects
130
projects completed
38%
projects in small (less than 5,000) communities
50+
communities with ICET projects

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