Project Title:

Campbell River Sector Profiles

Project Organization:

City of Campbell River

Project Investment:

  • Island Coastal Economic Trust: $9,000
  • City of Campbell River: $9,000
  • Total Budget: $18,000

As Campbell River continues to diversify its economy, a priority remains attracting investment in a number of key sectors beyond its traditional resource industries. An online suite of sector profiles were developed in 2016 to market these industries to potential investors, however they were general in nature and only built upon publically available data.
This project will create new profiles, and expand existing profiles with comprehensive, localized data ranging from forestry, high-tech, aerospace and more. Deliverables will include seven sector profiles focused on the needs of potential investors, along with digital brochures and seven accompanying social-media infographic clips.
To be completed in Summer 2019, the sector profiles will provide potential investors with in-depth data which meets sophisticated standards for investor decision-making, while highlighting opportunities for investment. Baseline data obtained will also support business retention and expansion activities, and enable Campbell River to showcase its competitive advantages to a more global market.

Island Coastal Economic Trust approved funding for this project in 2018 through the Investment Readiness program.