Overview
This project will help create a beautiful, lasting and popular public artwork display for both locals and visitors to enjoy, while driving visitors and economic activity into an under visited part of Salt Spring’s downtown core. Working with their community partner, the Salt Spring Arts Council, the Chamber of Commerce will bring together mural artists, business owners, and the public to select inspiring and eye-catching designs that encourage people to visit the east side of Fulford-Ganges Road (away from the waterfront) and to help support the many small shops and cafes lining Hertford and McPhillips avenues.
The project concept will be to create five, professional and thought-provoking murals painted directly onto surfaces that are presently derelict and shabby. The call for proposals will invite professional Canadian and First Nations mural artist to submit design suggestions based on the theme of sustainability, reciprocity, and creativity in the context of community and the land acknowledgement of living on the share, traditional, and unceded territories of the Coast Salish Peoples.
Project Details
Project Impact
The Trust invests in projects using a Wellbeing Impact Framework that looks beyond traditional economic metrics. This approach evaluates how each investment strengthens economic prosperity, cultural vitality, climate resilience, and social empowerment. By focusing on outcomes that matter to people and place, the Trust works to spur new investments that create meaningful, lasting benefits across Vancouver Island and the coast.
Image Gallery
