Overview
To expand the opportunities available and determine how best to establish Tofino as a community that is open for business, the Tofino Business Association initiated a process to assess the community’s current investment readiness status.
Working collaboratively with the Tofino Long Beach Chamber of Commerce and the District of Tofino through the District’s Community Economic Development Advisory Committee (CEDAC) a full assessment of Tofino’s current level of investment readiness was conducted.
Project activities included detailed self-assessments and interviews with businesses and developers to identify key data around land use planning and infrastructure, industrial and commercial land inventory, community information and profiles and to identify gaps. The final report includes a ranking of investment readiness and specific recommendations and strategies to improve Tofino’s readiness status.
Completed in 2016, this project will provide Tofino with a stronger understanding its competitive advantages, readiness gaps, and enable the development of more responsive planning and economic development activities and processes.
Project Details
Project Impact
The Trust invests in projects using a Wellbeing Impact Framework that looks beyond traditional economic metrics. This approach evaluates how each investment strengthens economic prosperity, cultural vitality, climate resilience, and social empowerment. By focusing on outcomes that matter to people and place, the Trust works to spur new investments that create meaningful, lasting benefits across Vancouver Island and the coast.