A new video series showcases how Vancouver Island and coastal businesses are cutting costs and improving efficiency through the Synergy Foundation’s Circular Economy Accelerator.
Project Zero, an initiative of the non-profit Synergy Foundation, provides local businesses with the opportunities to uncover cost-saving opportunities, streamline operations, and stay ahead of the curve by embracing sustainability. Island Coastal Economic Trust invested $50,000 with Synergy Foundation, through the Capital and Innovation Program, towards this initiative, which supported 15 small and midsized enterprises in urban communities and 12 in rural communities. The investment was made for its focus on Innovation and Technology, one of eight impact priorities.
A new video series highlights four businesses from across the Trust’s region have benefited from the ongoing Circular Economy Accelerator.
The hands-on program was tailored to help businesses strengthen their operations without a heavy time commitment. The process begins with a site visit with one of Project Zero’s Circular Advisors.
“When businesses are doubtful about the bottom line and sustainability,” said Emily Shields, Manager of Communications & Strategic Initiatives, Synergy Foundation, ”we talk a lot about the business case. We try to show that it’s a value that leads to savings.”
Over just 5-8 hours, scheduled during a 2-month period, businesses gain a sustainability action plan that includes:
- A tailored action plan with 35-40 practical recommendations to cut energy use, waste, and emissions—leading to real cost savings
- Guidance on adopting green technologies and innovative strategies to enhance efficiency and profitability.
- A step-by-step roadmap outlining costs, timelines, and funding options for implementation.
“It depends on the business and the industry,” said Shields, “but there are so many small things you can swap to have a big impact. Where I really get excited is finding the community connections, so we do a lot of matchmaking. We show them who they can work with closely and how, which can lead to big changes.”
This initiative is part of a broader, three-year project focused on strengthening the circular economy across Vancouver Island. The project has four phases, including rural and urban business transition training, entrepreneurial training, and a cluster hub strategy.
See how these four businesses are embracing sustainability and efficiency in action. Watch their videos now.
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